Summer campaign for Space Coast Office of Tourism, +Space
Florida’s entire coastline boasts white sandy beaches, but only on Florida’s Space Coast can you feel the ground shake beneath a 500-ton rocket launch. This one-of-a-kind destination isn’t just about the beach—it’s about adventure, awe, and the thrill of witnessing history in the making.
Florida’s entire coastline boasts white sandy beaches, but only on Florida’s Space Coast can you feel the ground shake beneath a 500-ton rocket launch. This one-of-a-kind destination isn’t just about the beach—it’s about adventure, awe, and the thrill of witnessing history in the making.
Not all beach vacations are the same. Here, every experience comes with an extra dose of excitement, whether it’s surfing the waves, exploring nature, or watching a rocket soar into the sky. Nowhere else offers the perfect blend of beach + space—a combination that makes the Space Coast unforgettable.
the results
63,448 flight bookings for Florida’s Space Coast.
20,988 hotel bookings, driving tourism and local economic impact.
the results
The innovative +Space strategy led Florida’s Space Coast to its highest summer tourism tax revenue in history.
Website engagement increased by 300%, with visitors spending significantly more time on the site.
Generated 7.2 million impressions across social media channels.
March 2021 tourism development tax reached $1.93 million, the third-highest month on record.
Campaign Photography
Space Coast Summer Campaign - Storyboards
Space Coast Spring Campaign - Storyboards
